Because You’re Worth It: Kyle & Jackie O’s $200 million negotiation revealed.
Description
Kyle was in full storytelling mode this week, revealing the now-infamous “ex-girlfriend” offer from 2DayFM and how a 10-year, $200 million pitch turned into the perfect storm that kept the biggest radio show in Australia right where it is. We break down the leverage, the metaphors ACMA probably won’t love, and what happens next.
Plus — SCA Head of Broadcast Content Matthew O’Reilly joins us to talk about their roadmap for 2026:
• Will Lu & Jarch go primetime next year?
• What’s the future for 2DayFM — reinvention, refresh, or full reset?
• And is a format change coming for SA-FM?
The radio chessboard is moving. We map out what’s coming next.
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