Behind the Halter: Joe & Lanna Hensgens' Journey in the Brahman Industry
Description
In this episode of the Over the Hump podcast, Keaton interviews Joe and Lanna Hensgens, who share their extensive background in cattle farming and delve into their journey with J&L Cattle Services. Starting from their roots in cattle handling and how they met, the couple discusses their pioneering efforts in breeding and fitting Brahman cattle. They talk about the foundation of J&L Cattle Services, their methods, and the dedication behind their success. The episode also highlights the critical role of DNA testing in modern cattle breeding, their involvement with various breed associations, and the impactful work of the Brahman Foundation. Notably, they recount stories of their most notable bulls, emphasizing the importance of quality over quantity and their mission to elevate their clients' brands.




