Feedback is often labeled “good” or “bad,” but that binary misses the point. In this episode of Branding Room Only, Paula Edgar sits down with Rachael Bosch — founder of Fringe Professional Development and creator of Candorly — to explore why delivery matters as much as content and how consistent feedback can fuel and strengthen your personal brand.

Rachael also shares her journey from Miami and the stage to law firm talent management and entrepreneurship, bringing humor, honesty, and practical insights along the way. Together, Paula and Rachael dig into authenticity as a scale (not a switch), the importance of agency in choosing environments that align with your values, and how leaders can treat feedback as data to close the gap between self-perception and how others experience them.

1:25 – Rachael’s view on branding, three self-descriptive words, favorite Dolly Parton quote, and musical motivation (from Whitesnake to Beyoncé)

5:41 – How the melting pot of Miami and her theater background influenced Rachael’s upbringing

9:28 – Rachael’s shift from the arts into law and professional development

15:30 – Why Rachael pursued entrepreneurship and launched Fringe Professional Development

19:13 – The importance (and scale) of personal branding authenticity in professional settings

25:29 – The importance of agency in choosing aligned working environments

31:46 – How you can demonstrate to others that you receive feedback well

35:18 – Feedback as a data set that should be analyzed (especially for the historically underrepresented)

37:59 – Why good and bad feedback is about the delivery, not the content

40:40 – How Fringe’s feedback tool Candorly works for individuals and organizations

48:43 – The role of pop culture in Rachael’s professional trajectory and the uncompromisable component of her brand

Mentioned In Beyond Good or Bad: The Feedback Framework Every Professional Needs with Rachael Bosch

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Fringe Professional Development

Candorly

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This episode is brought to you by PGE Consulting Group LLC.

PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and personal branding, we offer keynotes, custom programming, consulting, and strategic advising—all designed to elevate influence and performance at every level.

Founded and led by Paula Edgar, our work centers on practic

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