DiscoverBeautiful and BotheredBiggest Makeup Brands CLOSING and Reportedly STRUGGLING!
Biggest Makeup Brands CLOSING and Reportedly STRUGGLING!

Biggest Makeup Brands CLOSING and Reportedly STRUGGLING!

Update: 2025-10-06
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On this week’s episode of Beautiful and Bothered, Johnny and Kevin expose makeup brands that are going out of business, in danger of closing, of in their flop era! From COVERGIRL, Flower Beauty by Drew Barrymore, GLOSSIER, Makeup REVOLUTION, and more, they discuss how these brands have fallen from their once exciting and innovative pedestals in the world of beauty!


They also discuss Urban Decay losing their edge and famed history, HAUS LABS strange rebrand AGAIN, and revisiting vintage makeup!


CHAPTERS:

Recession & Makeup Fatigue: 02:12

Dumping COVERGIRL: 09:10

Who's Buying Urban Decay? 13:56

HAUS LABS Rebrand AGAIN?! 26:37

FLOWER Beauty is Closing: 32:09

Youthforia Closing: 41:56

GLOSSIER in Trouble? 43:26

The Future of HAUS LABS: 49:32

REVOLUTION is Barely Surviving: 54:54


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Biggest Makeup Brands CLOSING and Reportedly STRUGGLING!

Biggest Makeup Brands CLOSING and Reportedly STRUGGLING!

Johnny Ross and Kevin Banzhaf