Bobby Burton of On Texas Football joins the show from our set on Music Row in downtown Nashville to talk all things Longhorn football. Bobby helped found Rivals, 247Sports & On3 before creating On Texas Football -- the No. 1 Texas YouTube channel in the world.

Bobby’s background (0:30 ), how much luck is involved in business success? (6:00 ), future of college football? (9:30 ), early days of recruiting coverage (13:15 ), future of college football media (16:00 ), how important is recruiting in 2025? (19:00 ), how much does Texas pay for its roster? (23:15 ), the SEC had “NIL” before NIL (29:00 ), how good is Arch Manning? (33:00 ), odds that Steve Sarkisian wins national championship at Texas? (36:20 ), could Sark leave for the NFL? (42:45 ), Oklahoma rivalry (45:00 ), Texas joining the SEC (49:30 ), why does Texas A&M always go 8-4? (52:15 ), best Texas player of all time? (55:00 ), attending Vince Young Rose Bowl game (57:00 ), betting Georgia for recruits (1:00:00 )

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