Book 101 Review, in its fifth season, features Matthew Strunk a serial entrepreneur with multiple business exits and the founder of illumiShift as my guest.
Description
Matthew Strunk
Built and sold companies, yet still felt lost after doing everything “right.” Now I guide people to The Hidden Path™, freedom and purpose on their own terms.
I’ve built and sold multiple companies, including a digital marketing agency and a SaaS platform, but what I discovered after those exits is what makes my story valuable for your audience: success alone doesn’t guarantee fulfillment.
Like so many entrepreneurs and professionals, I did everything “right.” I built the businesses, hit the milestones, made the money: only to realize I felt stuck, bored, and disconnected. That experience taught me the dirty secret most people don’t talk about: the game of success, as the world defines it, can actually trap you.
Today, I’m the founder of illumiShift, where I guide people through The Hidden Path™, a structured system to help them detox from noise, uncover their truth, and realign life on their own terms. Along the way, I share signature concepts like The Purpose Paradox (why chasing success without purpose leads to emptiness) and Fear as Fuel (how to transform fear into momentum).
For your audience, this conversation isn’t just about my story, it’s about their story:
- Why “having it all” often still feels empty.
- How to recognize if they’re chasing society’s version of success instead of their own.
- Practical tools for cutting through the noise and getting clarity on what actually matters.
- How to break free from burnout, boredom, and finally start getting real traction in life.
Want to be a guest on Book 101 Review? Send Daniel Lucas a message on PodMatch, here: https://www.podmatch.com/hostdetailpreview/17372807971394464fea5bae3
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