Book Events: Lessons, Costs & Connections with Author Caren Hahn
Update: 2025-11-12
Description
Patty talks with mystery author Caren Hahn about what really works—and what doesn’t—when authors attend live book events.
Caren shares insights from her first author conference, discovering that not all events attract readers, and the importance of clear pricing and presentation.
Together, they explore how authors can build deeper reader relationships, manage event costs, and collaborate with others for better exposure.
Caren also reveals her favorite event tools—from tall banners to QR codes—and how small, focused gatherings often lead to the most meaningful connections.
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