DiscoverBook Marketing MentorsBook Marketing Mistakes Most Authors Make—And How to Avoid Them - BM489
Book Marketing Mistakes Most Authors Make—And How to Avoid Them - BM489

Book Marketing Mistakes Most Authors Make—And How to Avoid Them - BM489

Update: 2025-08-27
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Think your book is ready for the world?
Not so fast. Before you publish, you need a plan. And this week's guest, Naren Aryal, CEO, Amplify Publishing Group helps you build one that actually works.

You’ll get the inside track on today’s publishing options: traditional, self, and hybrid. More important, you’ll learn how to pick the path that fits your goals, and how to turn your book into something bigger.

Find out why the smartest authors start marketing long before launch, how a clear target audience changes everything, and why your book might be your best tool for landing speaking gigs, consulting clients, and global deals.

In this episode you'll discover how to...

  • Pick your path: The real-world pros and cons of each publishing model
  • Avoid the launch trap: Why most books flop—and what to do instead
  • Make your book work harder: Get more than sales—get leads, stages, and deals
  • Grow before you go live: Build your audience early and connect like a pro

If you want your book to do more than sit on a shelf, hit the play button now!

Here's how to connect with Naren:

Website

Email

LinkedIn - Naren
LinkedIn - Amplify Publishing
Instagram

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Want More Book Marketing Ideas?

Subscribe to Book Marketing with Susan Friedmann on Substack for fresh, thought-provoking strategies that challenge the norm and help you market your book in smarter, more effective ways.

Click here to join me FREE on Substack

Or, if you’re ready for the inside track, become a paid subscriber for exclusive behind-the-scenes marketing templates, campaign breakdowns, and access to my best strategies.


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Book Marketing Mistakes Most Authors Make—And How to Avoid Them - BM489

Book Marketing Mistakes Most Authors Make—And How to Avoid Them - BM489

Susan Friedmann