Boycotts, Baby!
Update: 2024-08-12
Description
Taco Bell vacation clubs, motorcycle gangs, off-key musical numbers, and... Carrie Underwood? Join Mark and Lorraine - and brand new producer and editor Denver Wittmer - as they discuss the latest blunders of big-name brands. From boycotts on classic American brands like John Deere and Harley Davidson to misfired marketing attempts from Target, Mark and Lorraine cover a wide range of companies that owe their customers a little R-E-S-P-E-C-T.
Spend 30ish with Mark and Lorraine as they talk all things marketing, advertising, and of course ... positioning!
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