DiscoverFULL COMP: The Voice of the Restaurant Industry RevolutionBrad Wise on Transforming a Bad Launch Into an Epic Brand
Brad Wise on Transforming a Bad Launch Into an Epic Brand

Brad Wise on Transforming a Bad Launch Into an Epic Brand

Update: 2025-09-02
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Sometimes the only difference between those who succeed and those who fail is the decision to not give up. 

Today’s guest, Chef Brad Wise, is a testament to the grit required to build something prolific in our industry. In our conversation we discuss how to overcome a slow start and how he turned a failed bar into the hottest steakhouse concept on the West Coast. 

For more on his restaurant concepts, visit https://www.trustrestaurantsd.com/


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Brad Wise on Transforming a Bad Launch Into an Epic Brand

Brad Wise on Transforming a Bad Launch Into an Epic Brand

Josh Kopel