Brand with Backbone - Matt Sutton
Update: 2025-12-12
Description
My guest this week is Matt Sutton, SVP and head of marketing at Columbia Sportswear, a leader who thrives on tough challenges and new terrain. With 15 years across agency, brand and platform side marketing, Matt's led global teams, own P &Ls north of 700 million and driven growth across apparel, jewelry and home goods.
His superpower? Solving brand problems end-to-end, rethinking everything from CRM and brand identity to channel mix and digital transformation.
His work has been featured in Adweek, CNBC, TechCrunch, and the New York Times. And he's advised leaders at American Express, Geico, P&G, Expedia, and Nissan on how to turn marketing into momentum.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
