Branding Consistency Across the Whole Automotive Group with Samantha Morrow
Update: 2024-07-01
Description
In this episode of InsideAuto, Samantha Morrow, Marketing Director at Hello Auto Group, chats with Ilana Shabtay about the CDK outage, the major marketing changes Hello Auto has made over the past few months, understanding the demographics of each individual dealership, and leveraging AI-based marketing tools to improve results.
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