Bringing Brazilian Flavor to NYC with Pedro Uchôa of TAP
Update: 2025-11-20
Description
Zack sits down with Pedro Uchôa, founder and CEO of TAP, the Brazilian fast casual bringing bold flavor and genuine hospitality to New York and Miami. They discuss TAP’s Perfect Pitch win, the importance of culture-driven leadership, and how small personal touches create big loyalty.
Zack and Pedro discuss:
- Authenticity that guests can feel
- Personalization at the counter and beyond
- Fast casual speed in a New York minute
- Feedback loops that level up managers
- Storytelling inside the four walls
Thanks, Pedro!
Links:
https://www.linkedin.com/in/uchoapedro/
https://www.instagram.com/uchoa__pedro/?hl=en
https://www.linkedin.com/company/eat-tap/
https://www.instagram.com/eat_tap/?hl=en
https://www.eattap.co/
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