In this episode of the Kelly Lundberg Podcast, Kelly is joined by Ksenia Zaykova, the founder of Node Communications, to explore the essentials of building a brand with intention. Ksenia shares her vast experience as a mentor and a trusted voice in publications, revealing key strategies for business growth and effective communication. They discuss the pros and cons of having an unusual name in business, the importance of personal branding, common mistakes startups make, and the significance of non-verbal communication. Ksenia also offers insights on balancing personal brand visibility for attracting investment and delving into the latest communication trends focusing on transparency, authenticity, and sincerity.

Key Takeaways:

✨ Building a Personal Brand: Learn how to strategically create your brand to get noticed.✨ Media Pitching: Discover key strategies for pitching to the media and investors.✨ Business Success: Get expert advice on common mistakes and effective hiring.✨ Communication Skills: Understand the importance of non-verbal cues and current trends.✨ Entrepreneurship in Dubai: Gain insights into the business landscape and get recommended reads for entrepreneurs.

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Watch this Episode on Youtube:⁠⁠⁠⁠⁠

https://youtu.be/qGzuMWLLAG8