Building Your Personal Brand as an Interior Stylist

Update: 2025-04-24

Description

The Inside Stylists Podcast: Episode 156

Building Your Personal Brand as an Interior Stylist

In this episode of the Inside Stylists podcast, I dive into why building a personal brand is so important for interior stylists. It’s not just about logos and colours—it’s really about the story people tell about you when you’re not in the room. I share some of the insights I’ve learned from Daniel Priestley’s work on becoming a ‘Key Person of Influence’ and talk about how vital it is to practise what you preach when it comes to your brand. I also pass on some of my favourite networking tips, how to introduce yourself and others in a way that builds real connections, and why putting yourself out there is key to building trust and boosting your visibility.

enjoy!

People mentioned in this episode

Nikki Snell, Founder of Press Loft, a PR platform for interiors brands and stylists.
Daniel Priestley, Entrepreneur, author of Key Person of Influence and other business books. He speaks widely about personal branding, entrepreneurship, and building influence. DanielPriestley.com
Katie Thompson, Speaker and branding expert who ran the "Be Your Own Brand" masterclass at Brighton SEO.
Matt Lazenby, Website designer
Amy Cuddy, Social psychologist known for her TED Talk on the "Power Pose" and presence.

Timestamps

00:00 Introduction to Personal Branding
02:45 Understanding Your Brand
05:52 Building Trust Through Authenticity
08:52 Networking and Making Connections
12:02 Effective Communication and Engagement
14:58 Overcoming Networking Anxiety
17:46 The Power of Personal Presence
21:12 Creating Meaningful Introductions
24:11 Putting Yourself Out There
27:05 Final Thoughts on Personal Branding