Building Your Personal Brand in a Digital Age Ft Alen Bubich & Brad Dickinson
Description
In this conversation, Kendra Johnson speaks with Alen and Brad about the significance of employee advocacy, particularly focusing on the role of executives on LinkedIn. They discuss the evolution of social media, the importance of personal branding, and how executives can leverage their presence to enhance both their personal and organizational reputation.
The conversation also touches on the challenges executives face in engaging on social media, the need for authentic content, and the compliance concerns that organizations must navigate. Ultimately, they emphasize the necessity of building a strong personal brand in today's competitive job market and the value of networking and engagement on platforms like LinkedIn.
Employee Advocacy, LinkedIn, Executives, Personal Branding, Social Media, Thought Leadership, Compliance, Engagement, Networking, Digital Presence
United States
