Speakers:

Di-Ann Eisnor, Vice President, Platform and Partnerships, Waze

John Malloy, General Partner, BlueRun Ventures

Michael Mandel, Chief Economic Strategist, Progressive Policy Institute

Ray Sharma, President and Founder, XMG Studio Inc.
Moderator:

Kara Swisher, Co-Executive Editor, All Things D. Though the most popular smart phone activity may be flinging kamikaze birds across a small screen, mobile apps mean big business -- even for small businesses. Navigation has become social, with programs showing up-to-the-second data about your drive from Tucson to Toledo. We can now exchange business cards with a quick phone bump. We can board jets and enter theaters ticketlessly - and manage our health through monitoring devices that connect to electronic medical records. Demand seems insatiable, and many developers, designers, and marketers are well-rewarded. Apple has reported more than 40 billion app downloads, covering 775,000 programs on the App Store alone, and those developers have been paid, in aggregate, more than $7 billion. About 500,000 jobs have been created in a field that didn't exist five years ago. This is the new apps economy. It's global, it's social, it's empowering a new generation of entrepreneurs and it's changing the way we do business.