Building the Next History Channel on YouTube—Yarnhub CEO David Webb
Description
David Webb’s Yarnhub pulls 400 million annual views for cinematic WW2 stories—no ad spend required. On Inside Startup Investing he details how that captive audience now funds a historically accurate video-game, why the company’s CPMs beat integration ads, and the path to 3–5 billion monthly views across multiple channels. If MrBeast can sell burgers, Yarnhub can sell history. Listen in and judge whether this next-gen studio merits a spot in your alt-portfolio.
Accidental media empire. Webb left Intel, acquired “War History Online,” and pivoted from publishing to high-quality animated shorts on YouTube.
Huge organic reach. Yarnhub generates ~35 M YouTube views and ~150 K new subs per month—with minimal paid advertising.
Quality over clickbait. Films cost ~$40 K each, use game-engine animation, and weave “goose-bump” human stories rather than dry battle timelines.
Revenue today. ~US $1 M annual from YouTube ads; expected to scale to several million as channels expand.
The bigger play. Audience demand led Yarnhub to develop a WW2-themed game—with 40 K Steam wish-lists after just a few months.
United States
