The CEB Sales and Marketing Podcast Series is a partnership with Technology Advice, a platform which helps buyers make well-informed purchase decisions through comprehensive product listings, industry analysis and user-generated reviews. We’re using the podcast series as a new way to share the latest insights from CEB and other thought leaders in the sales and marketing space. Listen to Shelley West, Senior Executive Advisor at CEB, share her thoughts on marketing issues like influencing B2B customers across the purchase funnel, creating better content, and the CEB Sales and Marketing Summit.