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CMA Talks: Improving Marketing Outcomes Through A/B Testing

CMA Talks: Improving Marketing Outcomes Through A/B Testing

Update: 2018-05-21
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In this episode, we listen back to Olivia Marlowe-Giovetti's May 2018 First Tuesday session on Improving Marketing Outcomes with A/B Testing.

This episode was produced in partnership with The Wallace Foundation’s Building Audiences for the Arts initiative.

Learn more by visiting our Audience Engagement Resource page: https://www.chamber-music.org/audience-engagement
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CMA Talks: Improving Marketing Outcomes Through A/B Testing

CMA Talks: Improving Marketing Outcomes Through A/B Testing

Chamber Music America