Generous experience will define the successful brands of the future.  In this episode, John McNeel, Founder & CEO of in/PACT, shares with us how in/PACT supports successful brands like Target and Walgreens to activate their brand purposes by providing a generous giving experience in their loyalty programs, allowing customers to choose the charitable causes they care about most when making a purchase.  You can find out more about in/PACT here: https://inpact.com/.  This episode is brought to you by FosterEquity Production, a FosterEquity company https://www.fosterequity.com/.