DiscoverThe CU2.0 PodcastCU 2.0 Podcast Episode 357 Supercharging New Member Acquisition with AI: Education Credit Union
CU 2.0 Podcast Episode 357 Supercharging New Member Acquisition with AI: Education Credit Union

CU 2.0 Podcast Episode 357 Supercharging New Member Acquisition with AI: Education Credit Union

Update: 2025-06-18
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Want to know the secret about how to better target a new member acquisition campaign?


Of course you do.  


Just about every credit union in the country is scrambling to gain new members - but could the campaigns be more efficient and effective?


In many, many cases the answer is a loud yes.


Enter Vertices Which is blending data and AI  to give credit unions tool to enable more precise targeting strategies and tactics.


On the show is Mitch Rutledge, CEO of Vertice AI and himself a past podcast guest, episode 247,


But don’t take just his word.


Also on the show are business development specialist Tiffany Sharpensteen  and Bradley Herbert, senior VP of technology, both of Education Credit Union of Amarillo, Texas which has assets around $480 million. Education shares its experience in the pilot program of Vertice ACQUIRE - and, yes, the reviews are glowing. 


Listen up.


Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available. Email rjmcgarvey@gmail.com
 
 

And like this podcast on whatever service you use to stream it. That matters.
 
 

Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto



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CU 2.0 Podcast Episode 357 Supercharging New Member Acquisition with AI: Education Credit Union

CU 2.0 Podcast Episode 357 Supercharging New Member Acquisition with AI: Education Credit Union

Robert McGarvey