California Holiday Spending: Inflation Fears Fuel Early Splurges
Update: 2025-10-09
Description
California shoppers are prepping for a pricey holiday season, driven by inflation fears, not festive cheer. A new survey reveals West Coast consumers are more anxious about rising costs than the rest of the nation, leading to strategic spending: stocking up on essentials, self-gifting big-ticket trips, and a preference for cash and gift cards. While retailers are trying to absorb tariff costs, prices are creeping up, creating a divide between wealthy spenders and budget-conscious families bracing for an expensive holiday.
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