DiscoverA New Wave of EntrepreneurshipChallenging Startup Myths, Finding Product-Market Fit, and Enjoying the Journey
Challenging Startup Myths, Finding Product-Market Fit, and Enjoying the Journey

Challenging Startup Myths, Finding Product-Market Fit, and Enjoying the Journey

Update: 2025-08-27
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In this episode, host Scott Stirrett chats with David Sinkinson—award-winning author of Startup Different, podcaster, and Co-Founder of AppArmor—about the myths that often mislead early-stage founders. David shares how he and his brother bootstrapped AppArmor from an idea sparked on a university campus into a company later acquired by Motorola Solutions for $560 million, all without venture capital. He dives into the realities of finding product-market fit, why charging early matters, and how scrappiness fuels innovation.

Whether you’re weighing funding options or reflecting on what success means beyond the exit, this episode offers practical lessons and candid insights for founders navigating their own journey.

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Challenging Startup Myths, Finding Product-Market Fit, and Enjoying the Journey

Challenging Startup Myths, Finding Product-Market Fit, and Enjoying the Journey

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