Charge The Going Rate - Tom Reber
Update: 2025-08-01
Description
When Tom Rebers was told to "charge the going rate," it sounded safe and reasonable. But playing it safe nearly cost him his business. In this episode of The Worst Advice I Ever Got, Tom shares how he learned to set his own value, stop following industry norms, and build a business that actually works for him.
If you’ve ever underpriced yourself or felt stuck following “what everyone else does,” this one’s for you.
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