Chat with Jeff Lethert: The Anatomy of a Compelling Ad
Update: 2018-03-05
Description
Any graphic designer and ad person will tell you the main traps that entrepreneurs fall into when building an ad
1. Too much info / no focus
2. Features mistakenly highlighted instead of benefits
Tiffany and Jeff discuss these and other pitfalls - and how to throw those out and replace them with HIGHLY effective ad campaigns.
Hint: these strategies apply to both print and online ads.
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