DiscoverDaily VarietyChris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film
Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

Update: 2025-08-19
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In today’s episode, Cineverse CEO Chris McGurk and MicroCo CEO Jana Winograde join host Cynthia Littleton to discuss their new venture to bring super short, low budget drama series to the U.S. They gamely answer the question: How is this not Quibi? And Variety reporter Ethan Shanfeld details how AI tools are accelerating product placement in TV and film.

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Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

Chris McGurk and Jana Winograde on Cineverse’s Big Plans for Micro Dramas; How AI is Fueling Product Placement in TV and Film

Variety