CiCi Rojas of Tico Productions: Making a Difference With Multicultural Marketing
On this episode of Banking on KC, CiCi Rojas, president of Tico Productions, joins host Kelly Scanlon to discuss how the company has evolved from a video production studio to full-service cultural marketing that’s making a global impact.
Tune in to discover:
- How Tico Productions distinguishes itself from other agencies.
- The importance of having a multicultural marketing strategy in a business.
- How Tico Productions is assisting with workforce development.
- Tico’s new joint venture with Walz Tetrick Advertising.
- CiCi’s thoughts on Kansas City’s biggest opportunities during the next decade.
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