CollectiveMetrics Launches to Fight Scam Ads
Update: 2025-11-06
Description
CollectiveMetrics, a new nonprofit, aims to increase transparency in digital advertising. Founded by former Meta executives, they released a survey showing that 47% of Americans believe TikTok is poor at fighting deepfakes and scam ads. Global scam losses reached $1 trillion last year, with many victims not reporting due to shame or lack of knowledge. Meta and TikTok claim to be investing in scam prevention, but Leathern suggests platforms should see it as a competitive advantage and return revenue from scam ads.
The Daily News Now! — Every city. Every story. AI-powered.
Hosted on Acast. See acast.com/privacy for more information.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
x
