Colourism: How Bollywood and Indian Mass Media Promote Discrimination

Update: 2019-04-21

Description

In the fifth episode of our podcast 2AUTHENTIC, we discuss the issue of colourism, its negative impact on the Indian society and how Bollywood and TV commercials in India feed into the idealisation of "fairer" skin tones and the discrimination of people of "darker" skin.

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Colourism: How Bollywood and Indian Mass Media Promote Discrimination

Jas Kaur & Sven Malte Koch

#box-pro-ellipsis-176361613513996{-webkit-line-clamp:2;}Colourism: How Bollywood and Indian Mass Media Promote Discrimination

Colourism: How Bollywood and Indian Mass Media Promote Discrimination

Jas Kaur & Sven Malte Koch

Colourism: How Bollywood and Indian Mass Media Promote Discrimination