DiscoverThinking Ahead: Your Leading-Edge Insights PodcastConsumer Outlook 2024: Technology & Gen Alpha
Consumer Outlook 2024: Technology & Gen Alpha

Consumer Outlook 2024: Technology & Gen Alpha

Update: 2024-04-09
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GfK Consumer Life is returning to explore what consumers feel, think, need, and ultimately expect from brands today. Drawing on rich, industry-standard trends data, experts from GfK Consumer Life will look at what’s driving consumers, and what your brand can do to connect now and succeed in 2024. 


In this episode, we'll talk about: 


  • Technology saga – Leveraging our evolving relationship  

  • Post Gen Z - Gearing up for Gen Alpha


If you missed it, part one covered the fundamentals & sustainability! 

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Consumer Outlook 2024: Technology & Gen Alpha

Consumer Outlook 2024: Technology & Gen Alpha

GfK