DiscoverGood Work with Barrett BrooksCreating Companies with Purpose: Kevin Lavelle on Innovation, Family, and Leadership
Creating Companies with Purpose: Kevin Lavelle on Innovation, Family, and Leadership

Creating Companies with Purpose: Kevin Lavelle on Innovation, Family, and Leadership

Update: 2024-10-15
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This week, I talk with my friend Kevin Lavelle, founder of Mizzen+Main, a company that revolutionized the dress shirt industry. We talk about how Kevin built Mizzen+Main into a successful brand, and why he ultimately decided to step back and bring in a CEO. We dive into Kevin’s early career in management consulting and the journey to his prior role at Stand Together, a nonprofit backed by Charles Koch, including how he navigated the challenges and opportunities that came with that. We also explore Kevin’s new venture, Harbor, and the lessons he’s learned as a second-time founder. Kevin has a lot of insight into what it takes to be a successful entrepreneur and how to become the kind of leader capable of building deeply meaningful companies where people love going to work. Let’s get to it!

In this episode:


  • (00:00 ) - Intro

  • (04:20 ) - A Valentine’s Day story

  • (07:10 ) - Kevin’s early career and experiences in the Middle East

  • (22:01 ) - Global Shapers and Stand Together

  • (32:13 ) - Complexities of societal issues and solutions

  • (36:00 ) - The importance of nuanced conversations

  • (39:10 ) - Building bridges across political divides

  • (45:52 ) - The power of personal engagement in business

  • (50:30 ) - What Kevin is doing differently as a second-time founder

  • (01:01:45 ) - The art of storytelling in business

  • (01:09:23 ) - Marketing and educational content at Harbor

  • (01:12:34 ) - Innovating baby monitors

  • (01:22:58 ) - Competitive positioning and market strategy

  • (01:31:34 ) - Kevin’s beautiful future


Get full show notes and links at https://GoodWorkShow.com.

Watch the episode on YouTube: https://www.youtube.com/@barrettabrooks.

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Creating Companies with Purpose: Kevin Lavelle on Innovation, Family, and Leadership

Creating Companies with Purpose: Kevin Lavelle on Innovation, Family, and Leadership

Barrett Brooks