With design, everyone has a different opinion. In this episode host, Max and special guest Chloe discuss the principle of design and whether it is subjective... or not.

As you start humanising your brand, it is so important that you interpret your data and use the latest design trends to help improve your brand and ultimately, conversions.

In this episode, we cover how websites need objective elements such as menus but how the design of these elements are subjective. Depending on the emotion you want to portray for the particular brand and finding the perfect balance between objective functionality and subjective design.

We discuss top brands such as Amazon and ASOS and access their balance between design and functionality. Also, what you can learn from these brand’s practices and the experiences they’re trying to create on their websites.

Finally, we explore fonts and how they can make or break website designs. Learn from our in-house designers some top tips which allow you to be creative as well as functional with your website design.

If you have any questions or need help implementing these principles, please feel free to get in touch, we are more than happy to help!

If you would like to learn more us, visit our website https://www.damteq.co.uk/