Join us in this episode of Toy Business Unboxed as we dive into an insightful conversation with Enzo, the founder and CEO of CMY Cubes. Enzo shares the inspiring journey behind the creation of the CMY Cube, a unique product that blends color theory, optics, and educational play. Discover how Enzo and his partner Gabrielle navigated from prototyping during the COVID-19 pandemic to achieving viral success on TikTok, and securing partnerships with renowned institutions like the MoMA. Enzo also discusses the importance of protecting intellectual property, building a strong team, and embracing fear in entrepreneurship. Whether you're a budding entrepreneur or a toy industry veteran, this episode is packed with valuable lessons and inspiration.