Customer Intent: How To Build Massive DTC Brands with Forbes 30 Under 30 Marketer, Nik Sharma
Description
Customer Intent.
According to Nik Sharma, today’s guest, that is the future of consumer behavior. In order to succeed, whether it be your product, marketing, or supply chain, you will need to innovate.
Nik discusses the challenges of sourcing overseas, how e-commerce will continue to innovate, and why the most successful supply chains always have a backup plan.
As a Forbes 30 Under 30 Marketer, Nik knows a thing or two on how to build massive DTC brands.
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Guest Quote
“It's our job to make sure that whenever something goes wrong, that we have to have three backup plans always moving in parallel so that we're never missing that launch date. And there is always something that will go wrong.” - Nik Sharma
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Time Stamps
*(0:30 ) Intro to Nik
*(1:30 ) Meet Nik!
*(8:45 ) What Nik was most surprised about in the supply chain world
*(12:38 ) Segment 2: Houston We Have a Problem
*(15:08 ) Let’s talk finances
*(18:50 ) Segment 3: Shit Show Stories
*(22:54 ) Segment 4: Back to the Future
*(27:44 ) Nik’s predictions
*(30:05 ) Segment 5: Quick Hitters
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Sponsor:
This podcast is powered by the team at Stord. Turn your supply chain into a competitive advantage. Go to Stord.com to learn more.
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Links
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