Dark Money Invades Social Media w/ Taylor Lorenz
Description
On August 27, journalist Taylor Lorenz reported for Wired on a dark-money project funded by
anonymous Democratic Party donors to shape social media. Her article documented that,
"In a private group chat in June, dozens of Democratic political influencers discussed whether to
take advantage of an enticing opportunity. They were being offered $8,000 per month to take
part in a secretive program aimed at bolstering Democratic messaging on the internet.
But the contract sent to them from Chorus, the nonprofit arm of a liberal influencer marketing
platform, came with some strings. Among other issues, it mandated extensive secrecy about
disclosing their payments and had restrictions on what sort of political content the creators
could produce."
I talked to Taylor about her article and the considerable backlash it provoked from the people
she wrote about. We also discussed why Republicans have done so well on social media and
why this latest effort is both morally dubious and ineffective.
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