Dave Carrel – Global CMO, Thomson Reuters - Part 2
Update: 2025-09-10
Description
In Part 2 of our conversation with Dave Carrel, Global CMO at Thomson Reuters, we explore what it takes to lead in a company at an inflection point. Dave shares how his early days teaching himself HTML mirror today’s challenge of mastering AI, and why staying close to the work still matters—even at the top. He also talks through building effective marketing orgs, launching transformative products like CoCounsel, and the importance of setting a high creative bar.
How to Grow a CMO is brought to you by TMP - the global marketing agency for B2B technology brands. To find out more, visit https://www.tmpb2b.com
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