In this episode, we talk with David Hahn, the former CPO of Instacart. 

Throughout his career, David has learned deep and meaningful lessons about what individual and enterprise customers need -- and how to translate those needs into fun, usable products.

His resume includes a wide range of successful tech startups. So we asked him what ties those experiences at LinkedIn, GoFundMe and Instacart together. 

“I think there's some times where people look at kind of growth work and say, ‘Oh, gosh, those guys are just focused on button color, et cetera.’ And the reality is that the consumers really react to relatively small differences and things like word choice and things like button placement. They very much react to how much you really simplified a particular experience.”

Quentin and Steve about designing for growth, having empathy for users, and the nuances of small adjustments.

This podcast is produced by Post Script Audio in collaboration with General Catalyst.