Designing for the Sport of Sex
Description
This might be the one sex shop you can walk into with your mother and not feel awkward. When given the brief to design a SoHo storefront for Contact Sports, an elevated and experiential sex and wellness destination, Madelynn Ringo was obviously intrigued. As the founder of her NYC-based eponymous design studio, working with Contact Sports’ founders Justin and Chelsea Kerzner was a match made in heaven, two disruptive and creative teams collaborating to bring their visions to life. Listen to how a vintage aesthetic and cheeky signage can feel totally modern; a locker room feel luxurious, and a brief homage to hockey’s great one, Wayne Gretzky.
This season of Once Upon A Project is presented by Shaw Contract.
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United States
