Different is Better than Better: David Brier on Branding with Kaizen
Description
In this episode of The Samurai Way, I sit down with David Brier, a branding visionary whose work has transformed companies across the globe. What begins as a conversation about logos and marketing quickly unfolds into something much deeper, a journey into the art of differentiation, the courage to stand apart, and the Kaizen spirit of constant improvement.
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David shares remarkable stories, from reimagining a small dog food company to making bagged ice unforgettable, showing how the smallest details can elevate an entire brand and a life. Together, we explore how creativity, purpose, and joy can co-exist with prosperity and impact.
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This is more than a branding conversation. It is a reminder that in business and in life, different is better than better.
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Connect with David Brier:
๐ Website: https://www.risingabovethenoise.com
๐ LinkedIn: https://www.linkedin.com/in/davidbrier/
๐ Book: Rich Brand Poor Brand
United States
