Disney Parks Podcast Show #894- Interview with Author Rob Anspach
Update: 2025-09-30
Description
Disney Parks Podcast Show #894- Interview with Author Rob Anspach
Today’s guest is Rob Anspach—entrepreneur, author of over 60 books, host of the E-Heroes Podcast, and a marketing strategist with 30 years of experience helping businesses grow without gimmicks or hype. As founder of Anspach Media and a trusted Fractional CMO, Rob is known for his no-nonsense approach and memorable ‘Rob-isms’ that challenge entrepreneurs to think bigger, charge more, and build businesses that last. Let’s dive in with Rob Anspach
Each chapter breaks down a Disney concept and translates it into actionable lessons for entrepreneurs:
- Storytelling is the foundation of branding.
- Anticipation (like queues or teasers) to build desire.
- Premium pricing based on perceived value, not cost.
- Legacy and consistency to build trust.
- Emotional loyalty that turns customers into lifelong fans.
- Hidden Mickeys and trash cans as metaphors for subtle branding and customer-centric design.
- Attractions (Haunted Mansion, Pirates, Jungle Cruise, Rise of the Resistance, etc.) as case studies in immersive marketing.
The post Disney Parks Podcast Show #894- Interview with Author Rob Anspach appeared first on Disney Parks Podcast.
Comments
In Channel
Download from Google Play
Download from App Store
United States00:00
00:00
1.0x
