Dubai Tops Aussie Travel Trends, Viral Chocolate Boosts Appeal
Update: 2025-12-05
Description
Dubai tops Australian travel trends for 2025, with a record 296,000 visitors in 2024, a 6% increase from the previous year. The citys popularity extends beyond a transit point, with its vibrant culture and unique attractions drawing in travelers. The viral Dubai chocolate from Fix also contributed to the citys growing appeal. Other popular destinations include Bali, Phuket, Doha, and Auckland, with Australian gems like Hamilton Island and Lord Howe Island also making the top ten. This trend indicates a desire for luxury, unique experiences, and viral sensations in travel plans.
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