Duck Tales: DuckDuckGo donations — why we’ve donated $8M+ to organizations that align with our vision (Episode 13)
Description
In this episode, Gabriel (Founder) and Joe (Policy team) discuss why we donate, the types of organizations we donate to, and some examples of impact.
Disclaimers: (1) The audio, video (above), and transcript (below) are unedited and may contain minor inaccuracies or transcription errors. (2) This website is operated by Substack. This is their privacy policy.
Show notes: See our full list of donations here.
Gabriel: Hello everybody, welcome back to DuckTales. I am Gabriel, the founder of DuckDuckGo. Today I have with me Joe, and we’re gonna talk about donations, but you want to start introducing Joe.
Joe: Thanks Gabriel. ⁓ So I am the senior public policy manager for DuckDuckGo. ⁓ What does that mean? ⁓ It sort of means that ⁓ I’m sort of the person in DC who sort of tilts at windmills, talks to Congress, works with lawmakers, and otherwise tries to keep the rest of the company abreast of how the US government and states are ⁓ pushing different types of regulations, solving online privacy. ⁓ and trying to make the internet a better place for everybody.
Gabriel: Cool, yeah, and there’s probably a lot of good feature episodes in all that, which is the main part of your A small of your job is you took over really running the process in which we make our donations every year. I realize it’s a small part of your job, but it’s important one, and I think important to our users, so you want to explain just kind of what that is?
Joe: Yeah, no, and look, I guess I shouldn’t oversell it, but I actually think it’s a really impactful part of the job. ⁓ It’s really, I think, like, it’s both, and we can talk about this, humbling and satisfying to be able to sort of allocate money to causes that are out there to try and improve trust online. ⁓ I’m our, I guess our DRI, our directly responsible individual for our corporate donations. ⁓ And this has actually become a pretty elaborate internal process to look at a whole bunch of different organizations. Now, I already mentioned I’m in DC, so I think about civil society groups, the Electronic Frontier Foundations of the world. ⁓ But we actually, you know, we give to a whole lot of different entities and organizations, ⁓ you know, sort of open source technology groups, ⁓ online technology reporters. and other organizations that do really impactful journalism on technology and data privacy. ⁓ And so, you know, I think there’s always sort of a push and pull to try and convince you to give us more money to give out each year. ⁓ But, you know, we give out, you know, over a million dollars to, I think this year it was something like 29 different organizations. ⁓ And it’s a, you know, it’s a detailed process. We spend a lot of months just arguing amongst ourselves about how we should allocate that money. And we’re, you know, we have a bunch of different criteria for what goes into this. ⁓ But, you know, we’re trying to both provide impactful donations. And so that means we give to a lot of small groups. ⁓ We’re also trying to sort of ensure that, you know, these groups are not just like aligned with us on one or two things, but are really out there trying to make the internet a better place. I mean, you know, if anybody’s been watching DuckTales, I think everybody would realize that DuckTales Go is a pretty mission driven company. And we’ve got this goal of expanding trust online. And we can’t do that ourselves. And there are a lot of different entities out there in the United States and globally ⁓ that are playing a really important role making the internet more trustworthy. And so we’re constantly trying to find ⁓ new voices to elevate and new projects to support.
Gabriel: Yeah, as completely slightly a tangent, but you mentioned it because this is inside dark echo. At dark echo, we have this concept of the DRI directly responsible individual. What that means is someone who owns something and. We have, as you might imagine, tons of processes internally, one of them being this art under nation’s process and every one of them has an owner. Um, and so, yeah, that’s just a little insight in baseball for us, but hundreds of those and Joe owns this process and it often gets handed, you know, over time that changes ownership, but, um, that really means taking ownership of it and kind of, um, driving it forward and seeing it to completion. Um,
Joe: Thank you.
Gabriel: But yeah, donations, I also see it as extremely key to our vision. So we actually started doing this a long time ago. ⁓ I think I have the, for anyone who wants to look at everything we’ve donated to, we have a page, ducktogo.com slash donations.
Joe: Good, it’s good that you got the microsite out there, that’s important.
Gabriel: I just went to it. Yeah. Yeah.
Joe: Yeah
Gabriel: lists, it literally lists everything we’ve donated to, you know, including this year, 2020, all the way back to, guess, the first year we did this was 2011, which is a long time ago. What I was going to say is directly related to what you said is that was right around the time when we, 2011 was the first year we had our first employee. It was me just before that. know, Cade came on and when we did that, that’s when we started laying out our vision, like explicitly our mission and vision. Um, and we, the vision in particular, rates of standard of trust online hasn’t changed since, and it’s not going to change, but it was, it was kind of tied to that. We always said, you know, We’re one company. I think it’s really like what you said. We can only do so much on our own. We have a much broader vision. How can we push that forward? Well, we can donate to other places that could really help. Yeah, go ahead. Sorry. Yeah. Yeah, I think it was in service of, to another one of your points, of making a bigger impact.
Joe: Okay.
Gabriel: And so like my original thought was the dollar amounts at the very beginning were very small because we were very small and had no real revenues or profits. So there wasn’t ⁓ much to give, but we figured out, you know, we still put aside money to try to do so. ⁓ And so when we were doing that, and I think some of this is carried through to today, we were really trying to find organizations that could really do a lot with a small donation, you know, like, ⁓ and that might’ve been. project where an extra few thousand dollars could really help. And when it came to now, like maybe we give 25,000 or something and that enables somebody to ⁓ spin up a project or create a, someone part-time to on something. I think those are the kinds of things that can really make an impact. ⁓ I think the reason for doing the thematic ones early on is, you know, just concentrating the small amount of money we have into one thing and hoping to make an actual on that thing. ⁓ Now the dollar amounts are greater but we’re still picking themes it’s just probably three or four themes broadly in donations. I mean that’s the way I look at it. Yeah.
Joe: Yeah, yeah. mean, I think now we pretty much are settled on, I would say, open technology or improving internet technology efforts, ⁓ data privacy. And then over the past few years, as we’ve been increasingly concerned about fair competition in digital markets, that’s become a bigger chuck. ⁓ But those are sort of the three buckets that think we’ve sort of narrowed in on, at least since I’ve been in charge of this.
Gabriel: Yeah, and the process has evolved. Why don’t you take us through kind of the current bones of the process as it stands today.
Joe: Yeah, that’s a good question. And I think actually a good opportunity to encourage folks to reach out if they want. you know, we like, there’s a couple of us internally that try to do a, some time over the year just sort of monitoring what groups are working on, ⁓ what they’re doing, whether it’s, ⁓ you know, basically sort of a subjective assessment of how impactful they are. ⁓ And then we have, I think it’s usually about a three month process that we kick off in you know, early summer to just sort of figure out like generally what are we interested in supporting over the year. And I think things that I think it’s worth highlighting that, you know, A, we’re a pretty community driven company. We’re also a team member driven company. I think it’s been really rewarding to have just ⁓ colleagues suggest, you know, organizations I had never heard of and that gets in there. So, you know, We are very much open to new ideas ⁓ and we support organizations globally, so I’m sure there’s plenty of things we have not heard of. So we create like a giant list of organizations and then we put it into a little bit of a rubric ⁓ and basically ask a number of questions about what we think the organization can do in the next year, ⁓ what actually would be impactful. Your point is totally valid. We’ve given money to support things like organizations being able to train up an employee. you know, think as you well know, like going from one to two employees can be hugely impactful for certain organizations. We’ve also, ⁓ you know, our support has
















