DiscoverScaling ExpertiseE101: Rebrand and Relaunch: Hourly to Exit Becomes Scaling Expertise
E101: Rebrand and Relaunch: Hourly to Exit Becomes Scaling Expertise

E101: Rebrand and Relaunch: Hourly to Exit Becomes Scaling Expertise

Update: 2025-01-28
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I’m Erin Austin, an intellectual property lawyer passionate about helping experts like you turn your knowledge into scalable, recurring revenue. Scaling Expertise is the evolution of Hourly to Exit, and I’m thrilled to dive even deeper into building sustainable businesses rooted in expertise.

In this first episode, I’ll cover:

  • The mission behind Scaling Expertise—helping consultants, coaches, and entrepreneurs protect their IP while creating profitable, repeatable revenue.
  • Why contracts and copyrights are key to safeguarding your knowledge and scaling with confidence.
  • What to expect in future episodes, including real-world strategies and success stories to inspire and guide you.

Don’t miss our rebranded Scaling Expertise newsletter for even more insights.

Thanks for kicking off this new chapter with me. Let’s get started on building a business that thrives on your expertise!

Connect with Erin to learn how to Turn Your Expertise into Scalable Recurring Revenue.

LinkedIn: www.linkedin.com/in/erinaustin/

Think Beyond IP YouTube Page: https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos

Music credit: Paphos by Mountaineer

A Team Dklutr production

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E101: Rebrand and Relaunch: Hourly to Exit Becomes Scaling Expertise

E101: Rebrand and Relaunch: Hourly to Exit Becomes Scaling Expertise