E105: Bradley Schurman - Designing Products and Organizations in the Super Age
Description
Ben & Jay talk with demographic futurist Bradley Schurman, founder & CEO of the research and advisory firm The Super Age and author of a fascinating book by that name. Brad spent a significant portion of his career with AARP as a Senior Advisor and Global Director for Partnerships and Strategic Engagements. He specializes in helping organizations understand the challenges and harness the opportunities of demographic change with a focus on population aging. Adults have grown-up. Today, they represent the fastest growing group of workers and consumers in the world. They are superagers; a social and economic force unlike any other. Bradley speaks regularly at thought leader forums around the world, and has advised national governments and major business on their longevity strategies.
The Super Age
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The Super Age
Bradley Schurman
A Sherpa's Guide to Innovation
Ben Tingey
Jay Gerhart
United States
