E159: Why You're Booked Out but Still Broke (and How to Fix It)
Description
Are you working nonstop in your business… but still not seeing it in your bank account? You’re not alone—and this episode is your wake-up call.
In this powerful solo episode, host Dawnette Palmore pulls back the curtain on one of the most common (and costly) issues women entrepreneurs face: underpricing. From charging too little out of fear or guilt to ignoring the true cost of doing business, Dawnette walks you through the mindset shifts and practical steps needed to stop working for free—and start pricing for profit.
You’ll discover:
💸 Why being fully booked doesn’t mean you’re profitable
🚫 The hidden costs of undercharging (and how it hurts more than just your wallet)
📊 The 4-part Pricing for Profit framework that puts you back in control
💥 How to shift your mindset from “charging for time” to “charging for transformation”
📈 Real-life client stories that prove you can raise your rates and still attract better clients
💪 Why profit isn’t greedy—it’s necessary for sustainability and impact
If you’ve ever said, “I’m so busy but I still can’t pay myself,” this episode is your roadmap to turning that around.
🔥 Free Resources Mentioned:
📘 Download the Financial Literacy for Business Owners Free eBook
🚀 Join the Monthly Find More Cash Flow Challenge
💬 Let’s Connect:
Instagram: @yourmoneyonpurpose
LinkedIn: Dawnette Palmore
Email: yourmoneyonpurpose@gmail.com
🎯 Key Quote:
"You’re not charging for your time. You’re charging for transformation."
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