TLDR

What, how, and why impact impact measurement is important to improve outcomes for nonprofits, donors, staff, and the communities we serve.

GUEST

My guest today is Sheri Chaney Jones, co-founder, President and CEO of SureImpact, a case management and impact measurement software company. For more than 20 years, Sheri has applied performance management, evaluation, and organization behavior best practices to non-profit organizations and government agencies to improve outcomes and efficiencies.

An author, professor, and internationally recognized expert, Sheri believes in data, metrics, and accountability. Her foray into entrepreneurship began with Measurement Resources Company in 2010 which is now a national firm that increases the capacity of non-profit and government sector organizations through high-performance practices and data-driven insights.

In 2018, Sheri launched SureImpact to automate and simplify the process of collecting and sharing outcomes and impact data. Sheri is a thought leader on public sector evaluation and applied organizational research. She is the author of Impact & Excellence: Data-Driven Strategies for Aligning Mission, Culture, and Performance in Nonprofit and Government Organizations.

OVERVIEW

In this episode we go deep into what impact measurement in the nonprofit sector means, how and what to measure, why it’s important for program evaluation and fundraising and the common challenges with getting measurement started.  We’ll talk about the importance of qualitative storytelling that gets to our hearts, and the facts and figures of quantitative measurement and how when paired together, both can can make donors want to give more and understand the impact of their donations, and your nonprofit staff better see and understand the impact of their work. We’ll go into how all of this impact data can help nonprofits be best positioned to win more grant opportunities, become better stewards for donors, focus on the why with staff, and ultimately increase the impact on the causes that nonprofits are tirelessly working towards.