E268 That Great Business Show - The Barcode Is Dead — Irish Innovation, Fintech for Doctors & Packaging That Talks Back
Description
“Goodbye barcodes. Hello QR codes.”
Once upon a time, the packaging just sat there. Now it talks back.
On Episode 268 of That Great Business Show — officially UCD Smurfit Business School Podcast of the Year —
I meet:
• Donald Douglas of Scanfinity / Return2Sender, turning butter wrappers and Guinness cans into interactive billboards,
• Graham Byrne & David Crimmins of Global Health Capital, the fintech that pays doctors before the paperwork clears.
Donald’s wow line still rings:
“The barcode is dead.”
Turns out your fridge door may soon be your media plan.
Brought to you by the world’s smoothest sponsor, De Facto Shaving Oil — made in Mayo, sold to the world.
If you like podcasts that shave away the fluff, please REPOST on LinkedIn — that’s the real algorithmic love.
#IrishBusiness #MarketingInnovation #Fintech #Packaging #DigitalTransformation #PodcastOfTheYear #DeFactoShavingOil #ThatGreatBusinessShow #UCDSmurfit
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