E32: Don't Build Your Business On Rented Land, Offline & Online
Description
In this episode, your hosts Todd Giannattasio and Erik Cabral discuss ways you can future proof your business's online presence & adapt to the ever-changing online landscape.
The meta is changing when it comes to the next big thing people are going to gravitate towards. Facebook is thinking ahead & is betting on virtual reality being the next space consumers & businesses will congregate to.
Diversifying your online presence like having a website will ensure you won't be as affected when a big tech company like Facebook decides to change its platform which affects your online reach.
Use social media to funnel your online reach to your website.
Don’t build your business on rented land
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