EP 6: How to Speak Your Customers' Language With Katie Momo
Update: 2022-05-19
Description
In this episode I chat with Katie Momo, a copywriter and marketing strategist, on how to interview your customers to discover their desires, problems, language, and more.
Katie shares how she uncovers the "slices of life" from her customers and uses specificity in her copy to create compelling messaging that makes audiences say "this is for me!".
We chat about the questions you need to ask to get the best insights, and places to look for customer research if you don't have any customers yet to interview.
Comments
Top Podcasts
The Best New Comedy Podcast Right Now – June 2024The Best News Podcast Right Now – June 2024The Best New Business Podcast Right Now – June 2024The Best New Sports Podcast Right Now – June 2024The Best New True Crime Podcast Right Now – June 2024The Best New Joe Rogan Experience Podcast Right Now – June 20The Best New Dan Bongino Show Podcast Right Now – June 20The Best New Mark Levin Podcast – June 2024
In Channel